Digital4Pharma 2022: Resume Connection

Filippo Benetti, PhD, is a physicist and Data Scientist with experience in real-world data analytics in the healthcare industry. In Alira Health, he leads the practice of Advanced Analytics developing innovative methodologies based on Machine Learning and Big Data to support pharmaceutical clients in defining marketing and supply chain optimization strategies based on medical claims and anonymized patient data. His team also integrates the Alira Health strategy and M&A practices with data management and mathematical modelling capabilities. He gained his PhD in nanotechnology for medical applications at the University of Trento.

Through years of experience in technology companies in Greece and abroad, Dimitris contributes as a technology and digital transformation consultant to companies in various professional fields. He often writes articles and shares what he constantly learns about the developments and applications of technology.

Stephanos Economides is the founder of the company SEO In Greece, which provides digital marketing services to companies, organizations and freelancers. He holds a BSc in Business Administration from the Athens University of Economics and Business, an MSc In Marketing (Distinction) from Stirling University and has been certified Chartered Marketer by the Chartered Institute of Marketing. He has given more than 5,000 hours of presentations to business executives on issues of Strategic Marketing and Digital Marketing, while he writes articles and gives speeches at conferences on specific topics. In 2021 he undertook for the purpose of IME GSEVEE the creation of the Roadmap of adaptation for the profession of Digital Marketer.

Tassos has 34 years of professional career, 21 of them in the field of communication and public relations. Extensive experience in crisis management and related training with several partner companies / clients in the field of health both in Greece and abroad.

George Kalamitsis is a founding member and president of the Greek Patients Association of Prometheus since 2012, and a founding member of the Hellenic Patients Association. He also chairs the LPI (liver patients international). He deals with Health Policy, specializing in the field of public health. His work is related to providing support to people living with viral hepatitis or other liver disease, advocating for their rights by providing informed health policies. Recently, he was appointed Member of the Central Health Council (2019) and as Chairman of the Committee for the Protection of the Rights of Recipients of Health Services (Ministry of Health 2017). He has worked extensively with many organizations, focusing on patients' rights as well as the creation of communication channels with organizations and stakeholders, at national and international level.

Konstantinos, after completing his undergraduate studies at the School of Nursing Officers, graduated with honors from all military schools, as an officer of the Greek Army and specialized in the operating room, where he still works today. Subsequently, he completed postgraduate studies at the Hellenic Open University in Business Administration (MBA) and since 2017 he is a PhD Candidate at Panteion University in the Department of Psychology. In recent years, he has also worked privately in several hospitals, while now he is the head of surgery at a large clinic in Athens. After his specialization in cardiac surgery nursing, he began to be actively involved in the implementation of Positive Psychology intervention programs in groups of patients suffering from cardiovascular disease, diabetes mellitus, multiple sclerosis and kidney disease. In the context of his involvement with Positive Psychology, he has dealt with Health Psychology, Positive Psychotherapy and self-management of Chronic Pain. In addition, he has participated in several European and Greek conferences, while he has several publications in foreign journals. Publications: 1.The Clinical Application of a Positive Intervention Program in Patients Who Experienced a Cardiovascular Operation—Pilot Study Psychology Vol.13 No.1 2022 · Jan 18, 2022 2.Physical Exercise as the Spice of Life: The Impact of Regular Exercise on Anxiety and the Meaning of Life in Diabetes, Psoriasis, and Heart Disease Patients Psychology Vol.11 No.12 · Dec 31, 2020 3.Be Your Best You: A Pilot Study of a Positive Psychology Programme for People with Depression, Anxiety or Stress in Greece Psychology Vol.11 No.1 · Jan 2, 2020 4.The Role of Occupational Stress and Emotional Intelligence in Working Health-Care and Medical Environments Psychology: Vol.9 No.6 2018 · Jun 1, 2018

Work Experience: Jun 2011 to Present: Group Product Manager in Respiratory Department in ELPEN Pharmaceutical Co. Inc. Jul 2009 - Jun 2011: Senior Product Manager in Respiratory Department in ELPEN Pharmaceutical Co. Inc. Jan 2007 – Jul 2009: Product Manager in Respiratory Department in ELPEN Pharmaceutical Co. Inc. Jan 2002 - Jan 2007: Product Manager in Respiratory Business Unit in AstraZeneca Jan 2001 - Dec 2001: Sales Representative at the Respiratory sales force Team in AstraZeneca Jan 2000 - Dec 2000: Sales Representative at the Anaesthesia sales force Team in AstraZeneca. Mar 1999 - Jan 2000: Sales Representative at the Respiratory sales force Team in MSD. Studies: Physics Department University of Athens (Sep 1996-Sep 1997) Thesis-Dissertation: At “Evagellismos” Hospital in Diagnostic Radiology and Nuclear Medicine and at “Aretaieio” Hospital in Radiotherapy Department. Nov 1994, Vienna: Erasmus Intensive Programme: “Fundamentals of Nuclear Physics and Basic Problems of Radiation Protection- A social Necessity” (Austrian Research Centre, “Seibersdorf”).

I joined Takeda Pharmaceutical company in the position of Ethics and Compliance Specialist for Greece in November 2018. One year later I took over in my responsibility the data privacy activities acting as Privacy Liaison. Since June 2020, I am leading the Ethics and Compliance Function for Greece, Cyprus and Malta. My main responsibilities involve designing the company's healthcare compliance and ethics written standards, procedures, controls and guidance documents, managing the risks and overseeing the deployment of live and web-based compliance training to employees. I hold a bachelor degree in Legal Studies and a MBA with major in Telecoms and New Technologies. In my free time, I enjoy traveling, reading books, watching movies and practicing yoga and Pilates.

Nikoletta Karagianni is a graduate of the Department of Biology of the University of Patras and holds a Master's degree in Business Administration (MBA) and a Master in International Business (MIB) from the University of Vienna. She has worked in the pharmaceutical industry in several multinational companies (Novartis, Bristol Myers Squibb, MSD and Novo Nordisk) in different treatment categories (Oncology, Hematology, HIV - AIDS, Hepatology and Diabetes) covering commercial positions both in Greece and abroad. Her last stop is Novo Nordisk Hellas as Diabetes Marketing Director & MCE Lead. Her vision is to contribute to the creation of an organization where innovation, technological trends, automation and anthropocentric approach will be perfectly combined!

Skills: Pharmaceutical Compounding , Pharmaceutical care , public health Experience: Pharmacy Efstathiou (internship ) Evagelismos Hospital Pharmacy ( internship) Pharmacy Ilias Katsogiannis (owner since 2001). Ilias is member of the compounding education committee of the Panhellenic pharmaceutical association since 2015. He is member of FIP pediatric formulatios focus group Pharmaceutical compounding educator and guest lecturer in numerous conferences Publications : https://www.oatext.com/evaluation-of-liposomal-b12-supplementation-in-a-case-series-study.php#gsc.tab=0 https://pergamos.lib.uoa.gr/uoa/dl/frontend/el/browse/2867137https://pergamos.lib.uoa.gr/uoa/dl/frontend/el/browse/2867137 Education: Pharmacy school of Athens Graduated (November 2001) Elearning ekpa /certificate of education (Clinical dietology 2014) School of medicine / MSc (Graduated April 2019) MSc evaluation and management of occupational and environmental hazard and pharmaceutical risk School of medicine / MSc (Graduated April 2022 MSc Nanomedicine) PhD candidate Democritus univercity of Thrace School of Medicine (April 2022).

Nikos Kontis is the founder of LEAP (2006) and the Lost Atlantis Experience Museum (2019). He studied Marketing and Communication at the Athens University of Economics and Business (ASOEE) and then completed a Master's degree in psychology for "Virtual Communities" at Panteion University. His great love is technology, comics and games. He has previously written for various technology magazines. As a self-taught programmer he finds joy in well-written code, difficult projects and new technologies. Educates and lectures on topics related to the digital world, video games and new realities (metaverse).

Born in Athens and studied in Medical School in Athens. Cardiologist specialized in Interventional Cardiology and Heart Failure. 15 years’ experience in pharmaceutical industry in various positions, companies (Abbott, Gilead, AbbVie) and TAs (Cardiovascular, Liver diseases, Immunology, Biologics). Medical Director GR, CY and Southern Mediterranean & Black Sea Cluster Medical Director in Bayer since 2017. Passionate about people and their development. Start-up Mentor in MITEF since 2015. Wine lover and reading obsessed. Moto: Change, Chance, Challenge.

Ioannis Ofakoglou is the Founder & Director of RISTART, a fast-growing Marketing Agency based in Thessaloniki, which has taken on significant projects in collaboration with companies in Greece and abroad. He participates as a keynote speaker in conferences and conducts in-house workshops where he trains marketers and brand managers. Ioannis Ofakoglou also teaches in postgraduate marketing programs and is known for his inspiring 2018 TEDxAUTH talk “A life-changing decision”. In 2020 he published his first book, “Marketing Manifesto: The 100 views of the new normal in marketing”, where he shares his perspective on the next day of marketing. He writes articles about marketing issues and market trends and presents the online video series “Weekly Marketing Answers”, in which he discusses the most common marketing questions.

Dr. Petros Pandis is the founder and CEO of Docandu (digital healthcare company). Has a distinguished academic background and in-depth experience in multi-channel digital product support to UK-based multinational companies such as Santander and Inmarsat. He holds a PhD in Biomedical Engineering from Imperial College London, with a scholarship from the Onassis Foundation. Finally, he has participated in many research conferences both in Greece and abroad, has published in international scientific journals and has been awarded both academic and research as well as business.

Fotis Psarras is a graduate of the Department of Economics of the University of Piraeus. He has postgraduate studies in Health Economics from the University of Sheffield (School of Health and Related Research), postgraduate Business Administration as well as a Dipl. In Digital Marketing from ALBA Graduate Business School. He started his career in the pharmaceutical industry in 2008 at GSK as a medical visitor going through various therapeutic categories. In 2015, he took on the role of sales specialist HUMIRA at the biopharmaceutical company AbbVie. In 2018 he took over the role of HUMIRA Brand Manager while in 2021 he took on additional duties In-Field Team Coordinator for the HUMIRA team. Since 1/1/22 he has taken on the role of franchise lead for HUMIRA (HUMIRA Lead).

Athanasios Symeonidis is a General Practitioner, resident Thessaloniki, married with three sons, born in Thessaloniki on 1- 1-1955. After high school at the Hellenic French College ‘DELASAL’, graduated from the Medical School of AUTh (1978), while receiving the title specialty of General Medicine at PGNTH G. Papanikolaou (1990). From 1981 to 2021, when he retired, he served: in the Sanitary Aridea Station, the later Aridea Station (1981-1987), in KY Chalastra (1987-1999), at the Paleochori Police Station (1999-2009), at the Thermi Police Station (2009-2011) and finally at the University of N. Michanionas (2011-2021). He was a founding member and Vice President, General Secretary of Hellenic Society of General Medicine (ELEGIA) from 1987-2015. He was the Founder of the General / Family Medicine Society of Greece - HIPPOCRATES former President (2018-2021) and General Secretary (2021- today). He participated in a very large number of Greek and International Conferences as a speaker, chair, commentator and reviewer, while he has numerous publications in foreign scientific journals as well as free announcements in Greek and International Conferences. He also assisted in writing books as well as participating in research projects as researcher and as a member of the Scientific Committee. He dedicated himself to the training of General Practitioners and not only. Organize large number of conferences, symposia, clinical tutorials. Since 1993 until 2006 he was National Representative at the European Academy of Teachers in General Practice (EURACT) from where he ‘introduced’ in Greece the Teaching the Teachers Course implemented since 2000 every year. Finally, he was Education Coordinator and General Coordinator of Central Macedonia in the specialty of General Medicine (1999-2020) It should be noted that he was honored with the “5star Doctor 2013” ​​Wonca Europe Award International Award.

I joined Takeda Pharmaceutical company in the position of Multichannel Marketing Manager for Greece in April 2015. A few months later I took over in my responsibility the multichannel marketing activities and the digital support of the External Communication department for MCO Balkans, in BU Oncology, Established Market, BU GI for Romania, Bulgaria, Greece, Bosnia, Croatia, Serbia, Montenegro . During the period 2019 -2022 I am leading the Customer Excellence ,the innovation strategy and I & A, across company’s franchises for the BU Oncology, BU GI, Rare Diseases for all therapeutic areas (lung cancer, multiple myeloma, IBD, Fabry disease, Hodgkin’s lymphoma, and much more). I joined Takeda from Boehringer Ingelheim Pharmaceuticals,(2000 – 2015) where I held the position of Digital Manager. I have over 22 years of experience in Pharma industry especially in IT infrastructure, Digital Marketing and Communication Strategy, Internal online Communication, Customer Excellence, Data analysis, brand campaign specialization, omnichannel customer engagement capabilities, Corporate digital Branding, VR and AR solutions, social media marketing, insights and analytics. I hold a degree in Informatics, a BSc in Multimedia Computing, a post graduate diploma in Marketing and Communications Management and professional diploma in digital marketing, certification from MIT Sloan Executive Education on Artificial Intelligence implications in business strategy, Project Management diploma University of Cape Town, and continue to be specialized on robotic process automation techniques and data visualization/analysis. I have received with Boehringer Ingelheim the silver award for the engaging Healthcare shareholders in the category of the best use of Social Media in healthcare (2014) I have received with Takeda Hellas two gold awards in National Healthcare/Pharmaceutical events in Greece, about my initiatives in Virtual Reality engagement and internal digital awareness campaign Talos.( 2015 – 2017) In my free time, I enjoy to sculpturing in clay, traveling with my family, mountain climbing with my dog, and listening music. My digital fingerprint is @theodoan and you can find additional info on My Linkedin Profile

Over 20 years of experience in offering innovative solutions in the healthcare sector. Keen to find new ideas and create/coordinate new concepts and implementations on customer experience solutions, commercial communication and data driven insights for life sciences, medical devices and healthcare companies. Amateur but passionated long distance runner dedicated to healthy and balanced living.

Katerina Zampeli is a graduate of the National Technical University of Athens and holds Master of Business Administration (MBA) from the University of Leicester of England and Master in Water Resources and Environment Management from NTUA. She started her career in the pharmaceutical industry in 2007 at Sanofi where she acquired significant experience in both sales and marketing. From 2016 to 2020 took on the role of Brand and Customer Engagement Manager in therapeutic category of Cardiovascular and then Diabetes developing innovative solutions to the customer approach. Since October 2022 she has been working at Novo Nordisk Hellas undertaking the launch of a new product through innovative and multichannel approaches. Today she works as a Senior Brand and Multichannel Manager aiming at the further development of the company in the new era of Omnichannel Customer Engagement!